A MOJO Case Study

On The Spot Mobile Detailing

Engagement started May 2019



On the Spot’s mobile car, RV, boat, motorcycle, and dealer detailing services holds a reputation for being a customer-first company. We take pride in being part of an industry where such conditions are rare.


The Challenge

Improve the company image with a new rebranding effort, maintain their existing SEO rankings, redesign their website, increase their digital marketing and brand awareness. Most importantly, develop marketing campaigns for all four seasons that correspond with drivers and the post COVID offerings.


The Solutions

The re-branding effort required a robust style guide that included guidelines for both print and digital marketing initiatives. MOJO then designed digital ads, videos, social media campaign strategies that the client could manage, provide graphic design, videography, and general marketing consulting.


The Results

On the Spot was looking for a marketing partner with proven experience, creativity and consistency to evolve their company’s image and branding consistency. Below are some of the highlights from our engagement:


Reduced bounce rate, for an average session visit of 1:24 seconds.


Increase in organic traffic to the “Auto Services” for On the Spot


Increase in returning users sessions, totaling 24,663 user visits.


Increase in web users confidence and traffic, totaling 53,909 page views in six (6) months.

Web Design

On the Spot leadership had developed and established a great online presence for most keyword searches in their marketplace. They asked MOJO to ensure that they would maintain their presence, expand on their SEO rankings, and support their marketing message and services to their customers in a unique way that aligned with the quality of service On the Spot was known for.

Videography & Animation

The US consumer today has tons of options and their attention can not easily be won. On the Spot asked MOJO to develop two key videos that would help define their role in their customer’s minds. With scripting, storyboarding, videography, animation and post production work, MOJO executed and delivered what On the Spot was always lacking…a message to be remembered.

Branding & Graphic Design

On the Spot provides an unmatched level of service that eludes most service providers in their auto detailing industry. On the Spot’s leadership asked MOJO to rethink their brand and develop a flexible and scalable brand that would support them for the years to come no matter what type of vehicle or customer they served. MOJO Delivered.

Very professional established company that is all about their clients. Whoever it is they work with, they make it all about them and getting the results that will bring them back for more MOJO. Highly recommended.

LogoZone Promotions

MOJO has been wonderful in providing the service and skill we like and continue to like. I look forward to a long a creative future with them. they are good people and I am proud to know them.

Robert Wall

Great partnership as our website host with superb customer care and support.

TheBWIBusiness Partnership

I have participated in events, training and education sponsored by the team at MOJO. I appreciate the creativity and knowledge they provide for their clients. The digital world changing all the time. If you partner with MOJO they will keep you on target and ahead of the curve.

Chuck MacDonald

They are professional, great to work with and very responsive. High quality product at a reasonable price. Value.

Kip Howlett

Very knowledgeable and friendly staff! A pleasure to work with!

Chris Jones

MOJO created an excellent SEO website for the Maryland Retailer’s Association and we couldn’t be happier. It was a pleasure to work with the team!

Cailey Locklair